Tag: Digital Marketing

Social Media Marketing Do’s & Don’ts

Social media has a ton of Social Media Marketing Do’s & Don’ts, but is an extremely valuable tool for almost any business. Effective communication through social networks can help your company achieve its marketing and branding goals on a regular basis. In this post, we will cover what you should be using social media for…
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The Rise of Video Marketing and Practices to Avoid

Video marketing is on the rise and it doesn’t appear to be slowing down anytime soon. In fact, statistics have proved that a video on your company’s product or service is more likely to convert than a text or picture advertisement. Last year (2018) more than 500 million hours of YouTube playback was recorded daily…
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The Benefits of Google Analytics and How to Make the Most of It

The Benefits of Google Analytics are truly uncountable. With it being a free online service that allows the user to gain valuable insight into website and user activity. By studying your company’s analytic data on a regular basis, you can make educated changes to your website based on real data- not just relying on guesswork.…
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Covering the Basics of a Google Analytics Report…

For someone who has never seen a Google Analytics report, being presented with one can be both confusing and intimidating. It’s important to understand the basics while using this tool in order to know where your company is succeeding and where there is room for improvement. While the data presented in each report may look…
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How to Improve the Readability of Your Company’s Website…

Creating a website that pleases everybody can be a challenge. It’s a good idea to focus on the importance of a page’s readability score before publishing it online. Readability is extremely vital when it comes to your website content and can improve your company’s SEO level. But why is excellent readability so important and what…
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How To Handle A Negative Online Review

One of the uncontrollable parts of business comes in the form of reviews and that is why our blog for today will be “How To Handle A Negative Online Review”. It’s important for you and your company to know how to handle a negative review when it comes in. Although this isn’t a “fun” topic,…
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