Tag: SEO

Never Over Promise Always Over Deliver

The Rise of Video Marketing and Practices to Avoid

Video marketing is on the rise and it doesn’t appear to be slowing down anytime soon. In fact, statistics have proved that a video on your company’s product or service is more likely to convert than a text or picture advertisement. Last year (2018) more than 500 million hours of YouTube playback was recorded daily…
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Is Your Small Business Utilizing “Google My Business”?

In June of 2014, Google launched an online interface called “Google My Business” in order to make it easier for the average small business to be found through the search engine. Since its release, Google My Business has played a major role in each company’s organic search ranking. Now, what does any of this mean…
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Covering the Basics of a Google Analytics Report…

For someone who has never seen a Google Analytics report, being presented with one can be both confusing and intimidating. It’s important to understand the basics while using this tool in order to know where your company is succeeding and where there is room for improvement. While the data presented in each report may look…
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How to Improve the Readability of Your Company’s Website…

Creating a website that pleases everybody can be a challenge. It’s a good idea to focus on the importance of a page’s readability score before publishing it online. Readability is extremely vital when it comes to your website content and can improve your company’s SEO level. But why is excellent readability so important and what…
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